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To businesses that get plenty of leads (and spam), but not enough customers.

By Grant Ejimone Founder of Winners

Free tools and plain playbooks to find where your sales leak, or how to get more of the right leads. Use them yourself. If you'd rather have it done for you, that's what I do.

Take the Lead Leak Test → 2 minutes · Free · No call needed

Of the 284 emails that reached this inbox last week, only three came from people who were ready to buy.

And even those three were lost. Not to spam, but to the way they were handled.

Sarah waited two days for a price and hired the builder who sent one first. David went back and forth over email until a competitor booked him. Emma said “not yet”, and never heard from the business again.

    1. Tue 9:12 AMAsked for a price
    2. Thu 4:30 PMGot “we'll get back to you”
    3. FriHired the builder who sent a price first
    Lost · $180k
    1. Tue 10:03 AMAsked for a demo
    2. Tue 2:15 PMGot “what times work for you?”
    3. 4 emails laterBooked a demo with someone else
    Lost · 40 seats
    1. Tue 11:58 AMAsked for a site visit
    2. WedGot the quote. Said “not yet”
    3. Next 3 monthsNever heard from you again
    Lost · forgotten

Here is what happened when the business answered them the right way.

Sarah saw a price range on the website and booked a visit herself. David had his questions answered within a minute, and booked a demo. Emma got a short follow-up a week later, and signed. None of it is complicated, and all of it can run without you. That is what we build.

    1. Tue 9:12 AMSaw a price range on the site
    2. Tue 9:14 AMGot a ballpark for her ADU
    3. Tue 9:20 AMBooked a site visit herself
    Won · site visit booked
    1. Tue 10:03 AMAI assistant answered his questions
    2. Tue 10:04 AMSent him a booking link
    3. Tue 10:05 AMBooked Thursday, 2 PM
    Won · demo booked
    1. WedGot the quote. Said “not yet”
    2. Day 7Follow-up with a project like hers
    3. Day 9Signed
    Won · signed

Somewhere right now, a buyer is filling in a contact form and waiting to hear back. What happens next depends on the kind of business you run.

Choose the one closest to yours, and we will show you how businesses like it turn more of their leads into customers.

Not sure which one you are? Take the Lead Leak Test first →

Free · 2 minutes

Start with the Lead Leak Test.

Answer a few questions about how you handle leads, and see where yours are leaking or whether you simply need more of them.

Take the Lead Leak Test →